Senior Associate AI Content Strategy

InMobi Advertising is a global technology leader helping marketers win the moments that matter. Our advertising platform reaches over 2 billion people across 150+ countries and turns real-time context into business outcomes, delivering results grounded in privacy-first principles. Trusted by 30,000+ brands and leading publishers, InMobi is where intelligence, creativity, and accountability converge. By combining lock screens, apps, TVs, and the open web with AI and machine learning, we deliver receptive attention, precise personalization, and measurable impact. Through Glance AI, we are shaping AI Commerce, reimagining the future of e-commerce with inspiration-led discovery and shopping. Designed to seamlessly integrate into everyday consumer technology, Glance AI transforms every screen into a gateway for instant, personal, and joyful discovery.  Spanning diverse categories such as fashion, beauty, travel, accessories, home décor, pets, and beyond, Glance AI delivers deeply personalized shopping experiences. With rich first-party data and unparalleled consumer access, it harnesses InMobi’s global scale, insights, and targeting capabilities to create high impact, performance driven shopping journeys for brands worldwide. Recognized as a Great Place to Work, and by MIT Technology Review, Fast Company’s Top 10 Innovators, and more, InMobi is a workplace where bold ideas create global impact. Backed by investors including SoftBank, Kleiner Perkins, and Sherpalo Ventures, InMobi has offices across San Mateo, New York, London, Singapore, Tokyo, Seoul, Jakarta, Bengaluru and beyond. At InMobi Advertising, you’ll have the opportunity to shape how billions of users connect with content, commerce, and brands worldwide. To learn more, visit www.inmobi.com Job Title: AI Content Strategist  Location: Bengaluru Team: Content Marketing Experience Level: Minimum 4 years  About 1Weather  1Weather, part of the InMobi Group, is one of the leading weather platforms delivering accurate, reliable, and engaging weather experiences to millions of users. We combine technology, design, and data to create products that people rely on every day.  Role Overview  We are looking for a strategic and creative Content Strategist who can lead and scale content initiatives across text, video, and audio formats. This role requires a strong storyteller with analytical depth, operational agility, and the ability to leverage AI tools to optimize and automate content workflows.  You will shape 1Weather’s content narrative, drive audience engagement, and continuously evolve the content ecosystem to support brand and business growth.  Key Responsibilities  Content Strategy & Leadership  Develop and execute a comprehensive multi-channel content strategy across written, video, and audio platforms.  Own and manage the content roadmap and calendar to ensure consistent and impactful storytelling.  Maintain clarity, consistency, and alignment with brand voice across all content assets.  Creative Excellence  Act as a creative leader across formats, bringing fresh ideas to strengthen the content pipeline.  Continuously identify opportunities to enhance storytelling, distribution, and audience engagement.  Experiment with new approaches to improve quality, scale, and effectiveness of content.  AI & Process Optimization  Leverage AI tools to streamline content ideation, creation, distribution, and performance tracking.  Build scalable systems and workflows to increase efficiency in a fast-paced environment.  Drive automation initiatives that enhance productivity without compromising creativity.  Analytics & Insights  Define meaningful KPIs aligned with business objectives.  Analyze content performance data to derive actionable insights.  Use data-driven thinking to refine strategy and improve overall impact.  Cross-Functional Collaboration  Collaborate closely with Marketing, Product, Design, and Leadership teams to align content initiatives with broader...