Defi Marketing Lead

About Bond Bond is launching on mainnet with $100M in LP commitments, a full DeFi product suite - Spot AMM, Perpetual DEX, Borrowing & Lending, Neobank, Vaults, and Stablecoin - and backing from 0g Foundation, re7, Midas, and Turtle Club. This is a multi-chain EVM superapp built to be the definitive home for on-chain finance. The role You'll own marketing end to end - running the growth engine that turns awareness into traders and traders into advocates. This is a hands-on leadership role in a lean, early-stage team. You set the strategy and you also write the threads. What you'll do Strategy & Narrative Support the CMO in shaping GTM across the full product suite - Spot, Perps, Lending, Neobank, Vaults, and the Stablecoin - and own its execution, from launch planning through lifecycle optimization. Translate Bond's vision into a narrative for DeFi audience, which narratives Bond chooses to own, lead, explore. Turn strategy into concrete plans, briefs, and campaigns, keeping the work grounded in user behavior, competitive moves, and market reality. Growth & GTM Execute launches across the product suite with narratives tailored to traders, LPs, borrowers, and users new to on-chain finance. Own full-funnel growth - acquisition, activation, first trade, retention - and run experiments that move the metrics that matter: volume, TVL, market depth, repeat usage, fee revenue. Turn funnel and cohort data into programs that close friction points in the user journey, and kill or scale them on evidence, not vibes. Brand, Content & Community Help build Bond's reputation as the trusted, credible home for on-chain finance, and keep the voice consistent across - coordinating design and brand execution as we scale. Own content end to end - threads, announcements, explainers, thought leadership - alongside the KOL, media, and ecosystem-partner relationships that amplify it. Grow a community of traders, builders, and advocates, and support the CMO and founding team on personal-brand storytelling. Represent Bond at online and offline events - conferences, meetups, Spaces, AMAs - contributing to planning and on-the-ground event execution as part of a wider team effort. What we're looking for 4+ years in marketing, with a track record of driving measurable growth. Experience marketing DeFi, trading, or financial products.  Ownership mindset; comfortable with high autonomy and ambiguity in an early-stage environment. Excellent English; able to distill complex products into clear, sharp messaging. Nice to have Experience launching or scaling a consumer crypto/Defi product from zero. An existing network among crypto KOLs, media, or EVM ecosystem partners. What's in it for you Strong package with real career growth at a DeFi project launching with serious backing; $80,000–100,000/yr in a negotiable combination of stablecoins and token allocation, with standard vesting. Your upside scales directly with Bond's. High ownership: you define the function, not inherit a playbook. Direct collaboration with the founding team on strategy and narrative. **To apply, send your CV to **marketing@bond.xyz